Gifted LOCS

Client Background

Gifted Locs founded by Portia, is a Virginia-based natural hair studio specialising in loc care and styling. Sheoffers personalised services including consultations, maintenance, starter locs, reconstruction and extensions. With over eight years of experience, Portia blends traditional techniques with modern styles to create personalised looks that celebrate natural beauty. Gifted Locs prioritises hair health and individual care and is committed to using high-quality, natural products in every appointment.

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Client
Gifted LOCS

Sector
Hair Care

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The Brief

The brief for Gifted Locs was to create a warm, welcoming, and professional space that reflected Portia’s passion for natural hair care and empowerment. She wanted a site that felt calm and rooted in cultural pride, while making it easy for clients to learn about her loc services, book appointments, and explore curated product recommendations. The design used a modern clean layout, high-resolution imagery showcasing her exquisite artistic styling skills, earthy tones, and clear intuitive navigation. The integration of an appointment booking system and product recommendations enhance user experience.

Our Process

Discovery call / Initial Consultation

This is where we learn about your business: your goals, audience, brand and the vision for your website. Information that enables us to create a Squarespace website design proposal perfectly tailored to your needs.

Wireframing and Design Mock-up

We create a wireframe (basically a blueprint of page layouts) and a homepage mock-up with branding elements for client approval.

Development and Content Integration

Using approved wireframe, mock-up and site content, we craft a powerful custom Squarespace website to help drive measurable results and enhance online business presence.