
Shock Tamer
Client Background
ShockTamer specialises in advanced hoof protection solutions for horses, offering dual-density polyurethane pads designed to absorb and dissipate impact on their feet when walking or running on hard surfaces. The goal is to keep horses comfortable, healthy, and performing at their best. With a focus on innovation and equine well-being, ShockTamer positions itself as a trusted choice for horse owners seeking to minimise hoof-related issues.
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Client
Shock Tamer
Sector
Retail
The Brief
ShockTamer needed a website to establish a trustworthy online presence that would also showcase their innovative hoof protection technology. The site also had to educate both professionals and horse owners, build credibility and drive product interest. We therefore created a modern information-driven design but with strategic and purposeful use of bold product visuals captured within a neutral colour palette. Clear intuitive navigation was utilised to showcase the product’s unique benefits and, testimonials and strong call-to-action strategy reinforce trust and encourage engagement.

Our Process
Discovery call / Initial Consultation
This is where we learn about your business: your goals, audience, brand and the vision for your website. Information that enables us to create a Squarespace website design proposal perfectly tailored to your needs.
Wireframing and Design Mock-up
We create a wireframe (basically a blueprint of page layouts) and a homepage mock-up with branding elements for client approval.
Development and Content Integration
Using approved wireframe, mock-up and site content, we craft a powerful custom Squarespace website to help drive measurable results and enhance online business presence.
Testing
We test the site on all devices to ensure functionality and responsiveness, then make any final refinements ready for client handover.
Website Launch and Handover
After final approval we publish the website, handover any site files/documentation and training manual.
Recent Work
