If you're managing a Squarespace website and need to update your business location, adjust regional settings, or reflect a new country for your brand—you're in the right place. Changing your location settings on Squarespace helps improve your site’s accuracy, user experience, and search engine performance.
In this blog, we’ll guide you step-by-step through the process of changing your location on Squarespace, what it affects, and why it matters.
Table of Contents
Why Change Location Settings?
Your location settings directly influence:
Currency and payment options in your online store
Time zone and date/time displays
Shipping and tax settings
Search engine results for local relevance
Language suggestions (when paired with site language settings)
Whether you’ve moved offices, are targeting a new market, or simply need to correct an error, keeping your location accurate ensures a better experience for both your customers and your site performance.
Step-by-Step Instructions
Step 1: Open Your Website Settings
Log into your Squarespace dashboard.
In the Home Menu, click on Settings.
Step 2: Navigate to Language & Region
In the Settings menu, click on Regional Settings.
Step 3: Navigate to Country
Under the Country dropdown, select your current location.
You can also update:
Measurement Standard
Time Zone
These changes will apply site-wide and will especially affect your eCommerce features.
Key Takeaways
Changing your location is done through Settings → Language & Region.
Location affects currency, tax, shipping, SEO, and display formatting.
Keep it updated to ensure your business information is accurate and regionally optimized.
Ideal for businesses expanding into new countries or adjusting time zones.
FAQs
Does changing the location update my address on the website?
No. This setting affects regional formatting and backend settings. To change your visible address, update the text in your site’s footer or contact page manually.
Can I set multiple locations for my store?
Squarespace supports only one primary region per site, but you can provide location options to customers through shipping settings or by listing multiple locations manually.
Will this affect my payment provider?
A: Yes, depending on the region, Squarespace will display the relevant currency options supported by payment processors like Stripe or PayPal.
Does this setting affect SEO?
A: Indirectly, yes. Search engines may use regional settings to determine which users your content is relevant for.
Conclusion
Your business location is more than just an address—it impacts your site's performance, legal settings, and user trust. Make sure it stays accurate as your business evolves. If you're targeting multiple regions or need to go beyond the built-in settings, consider working with a developer to customise further.
If you have any questions or need any help with your Squarespace website design, you can book a 1:1 consultation.
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All work in this guide is provided ‘as-is’. Other than as provided this guide makes no other warranties, expressed or implied, and hereby disclaims all implied warranties, including any warranty of fitness for a particular purpose.
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